You know how every so often you come across one of those things that sounds too good to be true, but you really want to try it anyway?
I had that experience this week with Brain.fm, when I came across a suggestion for recommended productivity tools in a digital marketing group I’m a member of.
For ages I’ve been working with a consistent setup to try and get $hit done. Either my PC (with a glorious 21:9 ultrawide monitor) or laptop/Chromebook with a smaller external monitor when working at the office.
The other thing I consider essential for working is sound. I hate working in a noisy environment, but I equally hate working in total silence.
For that reason, I almost always work with my headphones on and some kind of noise going in the background.
I find that background noise or music helps me to block out the distractions of the outside world, and get in the zone to do work and be productive.
- YouTube mixes (especially those trippy-as Simpsonwave A E S T H E T IC mixes)
- YouTube videos
However, all of these options have a major downside – they can be rather distracting in and of themselves. For example, with Spotify I frequently catch myself opening the app to change song or playlist or whatever.
What Is Brain.fm
The official Bran.fm website claims that it is the world’s most advanced AI music composer, and the “future of music”. Basically, the service uses some kind of AI to generate music that is designed to help you to:
- Focus on work and be more productive
As opposed to white noise or binaural tracks like you can find on mobile apps or YouTube, Brain.fm is actively generating the sounds/music while you use it, rather than just repeating or looping the same track.
Is This All Questionable Pseudo-Science?
Honestly, I don’t know. I’m not a scientist, I’m a digital marketing guy with a degree in history and political science.
All I’m going to say on the matter is that Brain.fm do have a short whitepaper (focused on the science side of things) that can be read here after you sign up for a trial account.
Also, while I do believe there is likely some form of scientific basis to what Brain.fm is claiming about its service/product, I also imagine there is a lot of stretching of the truth that is happening.
However, because there is no real downside to using this product if it doesn’t work as claimed (except for a few wasted dollars, which probably isn’t even
Is Brain.fm Effective?
This is the crux of my Brain.fm review. It might be a good platform in the objective sense, but if it doesn’t offer any benefits in terms of increased productivity, elevated mood, or better sleep, then why bother?
I’m not going to go into scientific justifications or anything here – I’m a total layperson when it comes to this kind of stuff. All I can say is that I genuinely felt more productive and less distracted when I was working with the Brain.fm focus track playing through my headset.
Overall, I like Brain.fm. I can’t put my finger on it for any scientific reason (and maybe it’s just a complete placebo effect) but I really did feel like I was working harder and more productively when listening to it.
I also found the relaxation sounds to be rather, well, relaxing. I haven’t tested it for sleep improvement because I don’t like to sleep with headphones or earphones, so I wouldn’t be a good candidate for testing the usefulness or value of this. However, if you have tried Brain.fm for sleep enhancement and found it effective or ineffective, then please leave a comment below to help other readers with their decision making!
But is it worth about $50 USD per year to be able to be more productive, or relax better, or sleep better (or at least get some sort of strong placebo effect that makes you think one of those is happening?)
I actually think it is. Honestly, I’ve tried so many different products and services, from white noise apps to complex binaural beats software, and Brain.fm blows them all out of the water.
It’s a small price to pay for a well-packaged and effective product. Give Brain.fm a try today, I’m sure you’ll enjoy it.
Value For Money
Ease Of Use
Whether or not there is any actual scientific basis to Brain.fm, I found it effective in helping me focus better on my work. Part of this is due to the clever AI-generated music, which gives enough variety to what you are hearing to avoid becoming boring. This means you don't feel the need to change songs or playlists every so often, keeping you focused on the task at hand. The relaxation music is also excellent, and a good way to chill. For a small monthly charge, I really do think Brain.fm is worth it.